Acquisition marketing linked to unit economics

$4.2M+

profitable ad spend managed

99.4%

attribution tracking fidelity

180+

controlled campaign hypotheses

Specialized Growth Infrastructure

Every engagement centers on three interdependent capabilities designed to eliminate channel waste and stabilize customer acquisition costs.

Paid Media Acquisition

Conversion Optimization

Attribution Architecture

Systematic search and social campaign management focused on bottom-line contribution margins, rigorous audience segmentation, and algorithmic ad bidding efficiency.

Quantitative landing page audits and iterative split testing frameworks that methodically lower acquisition friction across the full purchase funnel.

Server-side tagging, GA4 custom dimension pipelines, and reliable conversion API setups delivering clean analytics records free of browser-level data loss.

Four-Stage Execution Cadence

Attribution Audit

Channel Architecture

Sprint Iteration

Margin Scaling

Inspect conversion endpoints, pixel parameters, and analytics configurations to ensure baseline campaign telemetry captures valid customer actions.

Establish audience taxonomies, high-intent creative variations, and controlled bid parameters across Google, Meta, and auxiliary networks.

Execute structured weekly testing cycles evaluating creative angles and landing page variants against customer lifetime value benchmarks.

Reallocate ad capital toward proven unit-economics thresholds while expanding search impression share and retention-aligned retargeting.

Open for targeted consulting sprints, channel architecture audits, and selective full-time growth leadership roles.